Marketing Management Program
In the marketing management program, you’ll dig deep into marketing’s role in driving value for business via both web-based and face-to-face strategies you will learn by being exposed to real-life business issues. You’ll be mentored to manage, develop, and justifying marketing strategies, and presenting your creative ideas to your peers and to real business clients.
Marketing Management is a one-year Ontario College Graduate Certificate program completed in two four-month levels. The program is designed for university or college graduates. A unique feature of the program is Fanshawe College’s collaborative relationship with Google, which allows students to gain experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO) by running live campaigns for real clients using Google Adwords and Google Analytics. The program prepares students to pursue Google designations that are in high demand but not widely available.
Scale Your Potential In
Marketing Management Sector
Gain New Skills
Here you will develop your analytical, decision-making, and communication skills and the ability to succeed in a variety of functional areas, including: search engine marketing, digital marketing, sales account management, market research, advertising and promotion, event planning, direct marketing, database marketing, promotions management, and brand management.
Study Engaging Courses
Learn a number of specialized marketing disciplines, including: digital marketing, not-for-profit marketing, market research; customer relationship management; global marketing; sales management; web design, marketing communications, customer behaviour, Google Analytics and Google AdWords.
Find Job Of Your Dreams
Graduates of the Marketing Management program are prepared for a marketing career in all sectors: manufacturing, retail, health care, education, not-for-profit, and in several fields: sales, retail, advertising, brand management, sports and event marketing, digital and search engine marketing, market research
Community Consultancy | Employer Rounds
In the second semester of Marketing Management Program, in-class students with the highest achievements can also apply for the opportunity to further develop their marketing consulting skills, with the option of substituting two courses for the intensive community consultancy program, working with real business live clients. Graduates of this course receive superior analytical, decision-making, and communication skills, and are ready for a successful career in sales, marketing research, advertising and promotion, event planning, direct marketing, digital marketing, marketing analytics, promotions management, brand management, public relations, and/or media sales.
Let's Connect
Fanshawe College
1001 Fanshawe College Blvd.
London, ON N5Y 5R6
Canada
Tel: 519-452-4277
Toll-Free: 1-800-717-4412
info@fanshawec.ca
Contact
Rhonda Payne,
Marketing Coordinator
Tel: (519) 452-4430 ext. 2988
rpayne@fanshawec.ca
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